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YOUR BUSINESS IS ONE-OF-A-KIND

TELL A STORY AS UNIQUE AS YOU

Learn how to join the conversation that's going on in your audience's head and meet your customers with the right message that influences their decisions

  • Suitable for Founders, Business Leaders, Content Marketing Managers, Freelancers, CEOs who want to bring their brand story to life!

DOES ANY OF THIS SOUND LIKE YOU?

  • You get a few clients but they want you to change your services and lower your prices

  • You've started your own business but don't know how to reach your audience

  • You're not getting the results you want with your content and marketing strategies 

GRAB YOUR AUDIENCES ATTENTION & MAKE A HUMAN CONNECTION

Today's customers are seeking an emotional connection with brands that go beyond the traditional marketing strategies. Even if you have a great business, without the right brand stories your clients won't know why you are the best option for them. Strategic Brand Storytelling connects your business vision with your audience and makes your message compelling and memorable.  Give your audience a reason to choose you.

NAIL YOUR BRAND STORY STRATEGY & WIN OVER YOUR CLIENTS

Imagine getting to work with clients who love your work because they know and see your value.

This Workshop focuses on strategic storytelling as a Business Leader or Founder:

  • ​Learn the complete start-to-finish Strategic Storytelling frameworks and story archs that makes a business story memorable

  • Learn how to use your day-to-day experiences and create stories that reinforce your business message

  • Plan and structure your stories into a compelling narrative

  • Discover the 7 essential stories every business needs to have their communication back pocket

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WHAT YOU NEED TO KNOW

DISCOVER YOUR BRAND STORY is a hands-on  2 week Learning Program for individuals who want to create a competitive advantage through their brand stories and pitches.

Book early to avoid disappointment and discover how to put storytelling at the heart of your business communication.

THIS IS A 2 WEEK LEARNING PROGRAM

  • 2 x 90 Min INTERACTIVE VIRTUAL TRAINING 

  • 3 weeks 1:1 email support

  • It's recommended you schedule a quick chat if you require in-person training

Cost
$750 USD
Start Date
November 2022
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Meet your Trainer

Hi I'm Vivien and I specialise in strategic communication I have over ten years of experience in public relations and marketing and have worked with business founders helping them engage with their customers and promote business growth by finding their "business" voice and core messages.

I've recently worked with clients who have:

  • created and promoted their recipe book

  • launched their own intensive educational curriculum

  • developed a membership program for a global community

  • started their own home-baked business

  • snagged an interviewed on their local news station

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Wen Chi C.

Founder & Life Coach

San Diego, USA

Hi, Vivien!

Thank you so much for your brilliant guidance! I surprised myself how far I have come.

I have learned so much in such short period of time! My new website will look so much better - it’s a night and day transformation!!!

Thank you so much for all of your help and brilliant guidance!!! You are truly a Godsend to me!!!

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Jules S.

Executive Director

California, USA

I cannot say enough that it was an absolutely WONDERFUL experience working with Vivien. She helped me refine my pitch for my org and abbreviate my why for founding the org. Vivien is thoughtful, insightful, and has great ideas. I highly recommend working with Vivien.

Maya S.

Founder

Deep Routes, USA

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Such a great experience working with Vivien! She's responsive, thorough, and really supportive throughout the whole process. Highly recommend!

Brand storytelling is a messaging strategy when done properly makes your client feel like you really understand them (because you do) and humanises your business.

WEEK 1: YOUR MESSAGING STRATEGY

  • Understanding your audience's needs, pain points, objections, questions, emotional drivers etc.

  • Understanding the value of your brand story and it's purpose

  • Creating your own brain dump

  • Planning your overarching narrative with the customer as the hero 

WEEK 2: YOUR STORY FRAMEWORK

  • Understanding what drives a good story

  • How to use your own personal experiences as a starting point

  • Choosing the right framework for your story

  • Hooks, hooks and more hooks

  • The perfect call to action

  • Presentations & Elevator Pitches 

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Enroll now and get 2 ADDITIONAL gifts 

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BONUS 1 (value $2000)

Designated Drop Folder 3 weeks Support

You'll be assigned your own drop-in folder where you can send me what you're currently working on. I can help revise, review, send you homework, resources and links that will help you. 

BONUS 2

All-access to our Client Library with more resources, templates and workbooks

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FREQUENTLY ASKED QUESTIONS

Is Discover Your Brand Story right for me and my business?

I specialise in working with individuals who want to improve their communication skills and get laser-focused on the right message for your business. Develop leadership skills and use strategic storytelling to emotionally connect with your potential clients. If you are still not sure book a  quick discovery call.

What if I change my mind?

We get it Life happens! Your enrolment is protected by my 5-day full -money-back guarantee. Send an email to hello@cucoconcepts.com with the subject "Cancellation" with your name for a full refund. All other refunds will be reviewed case-by-case with eligibility of a 25% refund 48 hours before the workshop begins.  You may wish to request to move your workshop to a different date. Unfortunately, due to the nature of our training and consultations, we won't be able to refund any money for sessions already started.

I'm just getting started can you still help me?

Absolutely! in fact, it's often best to get your communication strategy clear from the start. However, I would suggest you have an understanding of your business foundation ie: your purpose, your possible services etc  before signing up

Is there any support if I get stuck?

Everyone is assigned their own drop-in folder where you will receive your weekly assignments. You can also drop in any work you are working on such as your freebie, an email, website content for me to review and give suggestions. You will  have 3 weeks of email support where you can send me a question. I aim to answer within 2-3 working days. 

Why is this training live rather than a pre-recorded video?

I believe a pre-recorded on-demand course cannot keep up with the ever-changing communication world. Trends change, and strategies come and go. I like to make sure what I teach you is relevant and up-to-date.

CONNECT WITH YOUR AUDIENCE & TELL YOUR STORY